You have tried it less? Or Haven't tried yet? Its a definite call you need to take.
From my experience , I am sharing Why to Opt Digital Marketing , By digital here Imean all advertisement via internet.
1. Cost cutting in high proportion in terms of Offline marketing.
2. Data analysis as and when required.
3. Possibility of Geo Targeting.
4.Choice of spending as per budget.
5.Encourage engagement of potential customers.
6. Get ahead of competitors who are still into traditional marketing.
7. Go from planning to execution quickly.
8. Real times results and figures.
9.Far greater exposure in terms of customer reach.
10. Better shelf life than mediums like newspapers and magazines.