I am sharing here the most commonly SEO myths circling various brands nowdays. This is very much important to know when you finalize any digital marketing company for your brand.
1. "Certified by Google " - Google never certifies for SEO. Anyone who claims is most likely a fraud.
2. Paying for google adwords improves ranking in google - These are two sides of an ocean which never meets.
3. SEO can bring immediate results. - SEO is not a one time process , it is a long term or forever commitment.